As a company manager, you need to constantly monitor your team's performance in order to help you take accurate and relevant decisions for the company. Therefore, the Reporting section of Sales represents a very important tool that helps you get a better understanding of where your company's strengths, weaknesses, and opportunities are, showing you trends and forecasts for key metrics such as the number of opportunities and their expected revenue over time, the close rate by team or the length of the sales cycle for a given product or service.